Thinking of starting a major change effort? What to improve your margin? Put your company on the right track? Become a market leader? Survive the economic downturn?
Keep in mind that a successful change effort starts with two critical requirements. You must
- Be very clear on the change itself: what, why, when, who, and how; and
- Communicate that to all members of the your organization as soon as you can and as often as possible.
These two requirements are critical regardless of what kind of change you make, or whether it's targeted toward process or quality improvement, market leadership, survival, positioning for sale, or some combination. If you do these things well, you have a good chance of beating the 3:1 odds of failure in change efforts. If you don't, then join those who contribute to the 75% failure statistic for change efforts. Continue reading
